Infographic: What the Best IT Resellers Do Differently

Successfully enabling channel partners is a critical activity for any channel partner program. But what are the global best practices for channel enablement? What are the key enablement processes and tools that must be in place, and what are the best practices for using them?

The certificate courses from the Channel Institute provide answers to these and many more questions. Whether you come from a channel management, channel marketing, strategy or operations perspective we have a certificate course to meet your needs. We currently offer three certificate courses, each providing a different perspective on channel enablement best practices:

The Certificate in Channel Management
The Certificate in Channel Marketing
The Certificate in Digital Co-Marketing

You can explore the 10 modules covered by each course and even test drive a free trial for each course: CLICK HERE.

Please also feel free to download our free Ebook about how parter marketing portals can play a more effective role in successful channel enablement.

This E-Book examines the research and wider trends to identify what is going wrong and what vendor channel marketing teams can do to make sure their partner portals are in line with channel partner program best practices. Gartner Group’s fearless predictions, states that “Engaging with the partner more often and doing a better job with content for them is a start. But expect that some of your competitors will embrace it and see it as a competitive advantage”.

The goal of this E-Book is to illustrate how vendors can move beyond simply trying to get more partners engaged, and actually turn their partner marketing portal into a source of competitive advantage that drives channel partner loyalty and successful channel enablement.

Channel Enablement.