Do you want to advance your career in the channel? The Channel Institute provides the fastest, most comprehensive and best value options for becoming certified in channel business subjects. Stand out from the crowd and prove your commitment to the channel profession with a certificate from the Channel Institute.
Our certificate training courses are approved by an Industry Advisory Council comprised of senior channel thought leaders from the world's largest technology employers. Learn more about the Council here.
The courses are 100% online, so no travel or subscription is required. Each course is comprised of 10 modules and requires approximately 20 hours to complete with an online exam at the end which you must pass to obtain your certificate. You will then also be issued with a certified logo to display as you choose.
“The Channel Institute is a compelling approach to developing the channel profession worldwide. I am delighted to lend my knowledge to help the Institute build channel best practices to progress our profession.”
Thomas Jensen, VP, Head of Worldwide Partner Sales Strategy.
HP
Certificate in Channel Management.
The Certificate in Channel Management will provide you with a strong foundation in the core concepts of channel management. This qualification proves to both current and future employers that you have the knowledge they need to build a successful channel management team. Vendors may dovetail this course into their training academies.
Click "Explore" for syllabus and pricing or "Trial" to access a free trial module.
“The Channel Institute is a great way to unify channel thought leadership from across the technology industry worldwide, driving best practices in channel management and channel marketing.”
Sukhdev Singh, Senior Director, Channel Programs & Partnerships.
Microsoft
Certificate in Channel Marketing.
The Certificate in Channel Marketing will help you master the core concepts, frameworks and tools of channel marketing. Whether you work with a vendor or a reseller company, this channel marketing training course will enable you to build co-marketing campaigns based on best practices worldwide.
Click "Explore" for syllabus and pricing or "Trial" to access a free trial module.
“The Channel Institute is driving the development of best practices in technology channel marketing worldwide. This is particularly important for technology resellers that are competing in crowded markets.”
Iliyana Stareva, Head of Global Partner Program.
Hubspot
Certificate in Digital Co-Marketing.
What are the best practices for digital co-marketing between vendors and resellers? What does the research say is most effective for SMB resellers? This course provides channel professionals and technology resellers with best practices that deliver a competitive edge in digital marketing.
Click "Explore" for syllabus and pricing or "Trial" to access a free trial module.
“The Channel Institute is a really interesting initiative to pull together the best practices in channel management and channel marketing from across the technology sector.
Mike Walker, Head of Channel Development EMEA.
Lenovo
On-Site Workshops and Classes
Do you prefer face-to-face training? If you have a team of channel management professionals that require in-person training then our on-site workshops may be the ideal solution.
Channel Institute on-site workshops and classes can be run in most countries and most languages by our approved instructors. Workshops can follow the syllabus of our certificate courses, or can be custom built to your team's needs.
Visit our Corporate Training page to learn more: Corporate Training.
FUTURE COURSES
Certificate in Channel Strategy
What are the best practices in channel strategy development? What does the research say is most critical for a successful partner program? How can you be sure that your channel partner program is fully aligned with your channel strategy?
Certificate in Business Transformation for Technology Resellers
How can technology resellers successfully transition from "on premise" business models to cloud-based subscription ones? What are the best practices worldwide?
Certificate in Strategic Channel Sales
Sales is difficult, but joint selling between vendor and channel partner sales teams is a huge challenge. What are the best practices? How can vendors help partners take semi-qualified leads all the way to closed deal status. What are key insights for building a co-sales process that works? This certificate course introduces the best practices in strategic channel sales training.